Conversion Optimisation Insights with Peep Laja

So you’ve got a bunch of traffic to your site from listing on places like Reddit, Inbound, and Growth Hackers, but that doesn’t mean they will convert to customers. So what do you do?

Instead of wasting countless hours and time on changing your landing pages or running A/B tests, conversation optimisation experts like Peep Laja step into run user tests, focus on first time buyers, and survey site traffic to get a good understanding of who your visitors are so you can change your site to best fit them.

In the podcast Peep talks about the steps involved in converting visitors into customers, the death of SEO, and which is better when it comes to writing articles: quantity or quality?

Podcast

Resources

ConversionXL

Markitekt

ConversionOctober: Free email course on conversion optimisation

Growth Hacking Conference: 28th October 2014

SoundCloud

If you enjoyed this episode be sure to check out more on SoundCloud as we chat with interesting entrepreneurs and startups like freelance web designer Veronic Domeier, selling your online business with Digital Exits, and starting a Bitcoin business in Hong Kong with CoinDirect

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